Manitoba Renal Program
Kidney Health Manitoba
Illustration, Scriptwriting, Animation
The Manitoba Renal Program reached out to us to create a short video to raise awareness about kidney disease and the importance of having your kidneys checked.
Given that the audience for the video was wide and diverse, it was crucial that the key messages were delivered as clearly and succinctly as possible. This is why we decided on a simple animation and character style and to also include visuals and numbers that could tell the story all on their own.
We learned a lot about developing a robust visual storyboard without relying on words or dialogue, and about the important role kidneys play in our day-to-day lives. So check out the video below, but most importantly, get your kidneys checked!
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R. Hamilton Media
Winnipeg Video Production